Tutorial; photographing craft products


I am part of a huge craft community on Facebook and I love it. They are all so creative and have a great influence on me as they are creating something new everyday and it reminds me to stay in touch with my creative self!

They have asked me to do a tutorial on how to best photograph their craft projects so I thought I would blog it for everyone to share!

Firstly, choose your background well, in these images I have chosen a background that goes with the colour scheme of the items and does not distract away from what it is.

blue scottie dog wooden keyring  Hallloween cake necklace with pumpkin

I have before chosen to photograph products on a white background and do some editing in photoshop, but I prefer more natural images.
keyring polka dot cake slice with teacup and teapot
These are two badly lit images that I tried to save which a bit of editing on Photoshop. They are a bit overexposed but you couldn’t really see them otherwise. I don’t really like the white background personally as I think it looks too set up and plain, however that is simply a personal opinion and you could make a white background look great! I added some polka dots to the images which I thought made it look more interesting and matched the colours. If you have simple Paint or Photoshop skills you can use the eye dropped to pick a colour from the items and use the elipse tool to create the dots. If you need any help with this comment below!

Secondly, make sure that you have good lighting. I prefer natural light as it looks better, but I understand that juggling full time jobs with crafting means that you often don’t get home in the daylight! Whatever you do please don’t photograph your products in the dark where you can barely see them, it does not do them justice and buyers may be put off it they can not see it properly.

                              yellow pencil  dangle earings
Natural Light


Christmas cake keyring with red berries and holly
Artificial Light

You need to use the best quality camera or phone that you have, and you need an idea of how to
use it, play around with the settings and see what works for you.

If you need extra lighting inside, place your item on your background and put a lamp close to it. Point the lamp towards the object and check to see if any important parts are in shadow, if they are, adjust the light so you can see most of the details. If need be you can use more than one lamp to evenly light the object.

Thirdly you need to work out what angles work best with your product and it’s always good to take a few from different angles to show the best of you hard work.
red present earings with bright green ribbon

This is definitely all about trial and error but don’t forget if you have important details on your products that they need to be on show and perhaps even photographed close up. Try to vary the images and do close ups paired with longer shots.

Finally it is all about the final image. Check if there are any marks in the background and if they are distracting, re shoot.

Make sure that the products look their best and are true to how they look in real life, this is SO important as it can be a deal breaker for some people. If you find that you can’t reproduce the colours as well as you hoped, you can put a caption on the image saying that colours may vary in real life. This just protects you a little.

Check that the product is in focus, and that it is clear and sharp.

Cropping is very important, if the picture has too much background around the item it may look small and insignificant so it’s often better to take images closer up. You also need to decide whether you take your images in Landscape or Portrait, whichever looks best with the product.

Christmas cake necklace with holly and berries

I hope that has helped you all out and if you have any questions just comment below!

Incase you wondered these gorgeous items are all from my mum’s Etsy Shop http://www.etsy.com/shop/LellyBs?ref=l2-shopheader-name check it out!

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