So as you may or may not know I have been changing the style of my brand for a good few months. It feels like it has taken forever but I can finally say that I feel that I have pretty much everything ready to launch my business looking exactly how I want it to. I began in 2010 with a pretty simple design made with Photoshop brushes and colours I liked, in 2012 whilst studying at university I did an overhaul on my branding as part of one of my professional modules. I didn’t enlist any help for either of these, I didn’t know any graphic designers and as a student I didn’t have the money to pay for design services.
I’m not sure what made me want to change my design, but I wanted something sleek, grown up and something that showed my target audience who I am and what I am about. So I enlisted the help of a graphic designer that I had seen on Facebook, she did her degree at the same university as me, but we have never met in real life! I gave her an idea of the colours that I wanted and we spoke about what I really wanted to get from the logo design. After that I also paid her to design and create my website, business cards and social media logos.
I love my logo, I feel it is perfect, it really suits me and my brand. I also like that I have a logo for my photography and one for my boudoir photography which means I could have a separate website for each if I wanted to. My website took the longest of all, I found it daunting and really didn’t know what I want, I found that it was easier once the bulk of it was done – I could then pick out what I liked and what I didn’t. Now I have a working website, logo, business cards and pretty much everything I need for my business.
So, what do you think? I hope that you love it as much as I do!